StackAdapt integration

StackAdapt in Polar: every channel, blended and attributed.

StackAdapt spend, impressions, clicks, conversions and ROAS across native, display, video and connected TV, pulled into Polar and stitched to real orders. See your programmatic buy next to Meta, Google, TikTok and Shopify on one blended P&L, with Polar's own click attribution on top of what StackAdapt reports.

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Connect StackAdapt See the setup
Google Sheets → Polar

Everything StackAdapt reports, next to what actually happened.

Spend, impressions and clicks from StackAdapt, revenue and orders from Shopify, attribution from Polar. One row per campaign, line item and creative, refreshed automatically.
Spend & Delivery
“Where did my StackAdapt budget actually go?”
Cost, impressions, clicks, CPM and CPC down to the campaign, line item and creative, refreshed on every sync.
cost / impressions / CPC by line item
ROAS & Revenue
“Is StackAdapt's ROAS real, or over-reported?”
A DSP credits itself on impressions across the open web and can't see your other channels. Polar shows StackAdapt-reported value next to first-party, de-duplicated, click-attributed revenue.
StackAdapt ROAS vs Polar ROAS
View-through & CTV
“How much revenue is view-only?”
Native, video and connected TV lean heavily on view-through, where nobody clicked. Polar separates click reality from view-through so blended ROAS is honest, not inflated by impressions served.
click vs view-through, separated
Channel Mix
“Native, display, video or CTV, which one converts?”
Break cost, conversions and cost per conversion down by channel so you know where the programmatic budget actually earns its keep.
conversions by channel
Campaigns & Creatives
“Which campaigns and creatives are winning?”
Cost, clicks, conversions and cost per conversion by campaign, line item and creative, so you can cut what leaks and scale what works.
cost per conversion by creative
Blended Context
“What is StackAdapt worth next to everything else?”
StackAdapt sits in the same blended view as Meta, Google, TikTok, email and organic, on Net Sales, MER and true CAC.
StackAdapt share of blended spend
Setup Guide

Connect StackAdapt as a custom integration.

A Polar account with Shopify connected, an Admin or Connector role in Polar, and a StackAdapt GraphQL (GQL) API key from your StackAdapt account manager or support team. Polar backfills your history automatically.
01 · What you need

A Polar account with Shopify

StackAdapt plugs in next to your store data so spend meets revenue automatically.

Connect your data →

A StackAdapt API key

You need an Admin or Connector role in Polar, plus a StackAdapt GraphQL (GQL) API key. StackAdapt issues these through your account manager or support team, not a self-serve portal, so request one before you start.

StackAdapt Support →

One custom-integration setup

StackAdapt is a custom integration in Polar. Add it from the Advertising section with your API key, or ask your customer success manager to enable it. No pixel changes, no CSV exports.

02 · Connect it, the easy way
1

Get your StackAdapt API key ~2 min

Request a GQL API key from StackAdapt.
Ask your StackAdapt account manager or the support team for a GraphQL (GQL) API key with read access to your account. StackAdapt provisions these directly rather than through a self-serve settings page, so start the request early.
Open StackAdapt support
2

Add StackAdapt in Polar ~2 min

Custom integration, Advertising section, paste your key.
1
In Polar, open Connectors, and in the Advertising section find StackAdapt (or use the search bar). It is listed as a custom integration.
2
Click Connect to Polar Analytics, paste your GQL API key, and save. If the connector needs enabling, your customer success manager can turn it on.
Best practice: match the currency and report timezone in Polar to your StackAdapt account so daily metrics line up.
3

See it in your reports the payoff

Spend meets revenue, blended.
Polar backfills your history and keeps syncing. StackAdapt flows into blended ROAS, MER, true CAC and your P&L, and into every Ask Polar answer, next to Meta, Google and the rest.
Get started

Put StackAdapt spend next to real revenue.

Connect once and every dashboard, report and AI answer reads your programmatic performance, blended and attributed with the rest of your stack.

Book a demoConnect your data ↗
The Gap

Spend in. Truth out.

StackAdapt pours cost, impressions, clicks, conversions and reported ROAS into Polar across native, display, video and CTV. Polar stitches it to real Shopify orders and re-attributes with its first-party Pixel, so you see blended, click-attributed return instead of a DSP's impression-heavy, self-reported number.

StackAdapt

spend, impressions, clicks, conversions
Polar

Polar

Featured Use Case

The at-risk StackAdapt report that runs itself.

Every morning, a rule or an agent reviews yesterday's StackAdapt delivery on Polar's attributed numbers and hands your team the pause, scale and watch calls, before anyone opens the StackAdapt dashboard.
Daily at-risk StackAdapt campaigns● 7:00am, every day
Campaign
Spend
ROAS
Call
CTV – Prospecting
$1,320
0.7x
Pause
Native – Retargeting
$680
3.9x
Scale
Display – Prospecting
$560
1.7x
Watch
Written by an AI agent every morning, on Polar's attributed numbers.

Scheduled automation

No AI needed

Use Polar Automations to run a rule every morning: flag any StackAdapt campaign below your ROAS floor after a spend threshold, and send it to Slack or email.

AI agent

Dynamic

Give an agent the Polar MCP. Ask it to review yesterday's StackAdapt delivery, rank at-risk campaigns, and draft the pause / scale / watch call with the reasoning.

Dig deeper into this use case
Other Use Cases

More Polar + StackAdapt use cases

What teams run once StackAdapt spend is blended and attributed in Polar.
Use case 01

Daily paid media report

Yesterday's spend, ROAS and MER across StackAdapt, Meta and Google, in your inbox before standup.

See the use case ›Use case 02

View-through reality check

How much of StackAdapt's return came from impressions nobody clicked, separated from real click-driven orders.

See the use case ›Use case 03

True CAC by channel

Blended and channel CAC that counts every order, not just StackAdapt's self-reported conversions.

See the use case ›Use case 04

CTV incrementality check

Whether connected TV is buying incremental customers or riding on demand your other channels already created.

See the use case ›Use case 05

Budget reallocation call

Where the next $10k should go this week, ranked by incremental return across channels.

See the use case ›Use case 06

Programmatic share of spend

Track how much of your blended budget flows to StackAdapt and what it actually contributes.

See the use case ›
Your Prompt Library

15 prompts a connected StackAdapt account unlocks.

Blended ROAS, view-through reality, channel mix, true CAC. Once StackAdapt is in Polar, ask in plain language.
Type
Audience
15 of 15
Get started · connect once · stays in sync

StackAdapt reports its own numbers. Polar tells you the truth.

A DSP credits itself on impressions across native, display, video and CTV, and can't see your other channels. Connect StackAdapt to Polar and every dashboard, report and AI answer reads your spend blended with Shopify, Meta and Google, with first-party, de-duplicated attribution on top.

Get started by booking a demoConnect your data in Polar
Phase 1 ~5 minConnect your data in PolarConnect Shopify and your stack. Polar's semantic layer turns it into governed, blended metrics.
Phase 2 ~2 minAdd StackAdapt and authorizeRequest your StackAdapt API key, paste it into the custom integration in Polar. Polar backfills your history.
Phase 3 the payoffUse it everywhereStackAdapt powers blended ROAS, MER and true CAC across dashboards, reports and AI answers, always in sync.