Amazon Vendor Central integration

Amazon Vendor Central in Polar: orders in, real channel margin out.

Connect Amazon Vendor Central and your orders, fees and revenue flow into Polar, resolved as their own sales channel and blended with Shopify. You see Amazon Vendor Central profit and channel mix on one P&L instead of a separate Amazon Vendor Central dashboard.

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Connect Amazon Vendor Central See the setup
Amazon Vendor Central → Polar

Amazon Vendor Central revenue, net of the fees, on one P&L.

Revenue, fees and cost from Amazon Vendor Central down to SKU, netted out and blended with your store, so channel mix and marketplace margin sit on the same P&L as DTC.
Revenue as a channel
"Can I see Amazon Vendor Central next to my store?"
Amazon Vendor Central revenue resolved as its own sales channel, blended with DTC.
channel: Amazon Vendor Central
Fees netted
"My Amazon Vendor Central margin is a mystery."
Fees pulled and netted out, so channel profit reflects what you keep.
fees netted out
Down to SKU
"Which products make money here?"
Sales and cost down to SKU and channel in a couple of clicks.
per SKU
Real margin
"What's my true Amazon Vendor Central margin?"
Channel profit on real cost, blended into contribution margin.
real channel margin
Channel mix
"How does Amazon Vendor Central compare to DTC?"
One P&L across channels, so you see mix and where growth comes from.
Amazon Vendor Central vs DTC
Custom depth
"How do I get the full data?"
A native connector for fees, payouts and product detail beyond the Shopify channel.
native connector
Setup Guide

How to Connect Amazon Vendor Central to Polar.

01 · What you need
Polar

A Polar account with Shopify

A Polar account with Shopify connected. This connector plugs in right next to your stack.

Connect your data →

An Amazon Vendor Central seller account

Your Amazon Vendor Central account. Orders routing through Shopify resolve as a channel day one; deeper detail is a native connector.

Open Amazon Vendor Central →

Shopify connected

Amazon Vendor Central revenue reads next to your DTC store, so channel mix and margin sit on one P&L.

02 · Connect Amazon Vendor Central
1

Resolve as a channel day one

Via Shopify, nothing to set up.
If Amazon Vendor Central orders route through Shopify, Polar already resolves them as the Amazon Vendor Central sales channel. Check Acquisition by channel to confirm.
2

Add depth (custom) ~2 min

Fees, payouts, SKU detail.
For native depth, Amazon Vendor Central fees, payouts and product-level detail, Polar builds a direct connector.
3

One P&L across channels the payoff

Amazon Vendor Central next to DTC.
Amazon Vendor Central sits next to your DTC revenue on one blended P&L, at real margin, instead of a separate dashboard.
Get started

See Amazon Vendor Central profit, not just Amazon Vendor Central revenue.

Connect Amazon Vendor Central, let Polar net the fees out, and read it next to your DTC store on one P&L.

Book a demo Connect your data ↗
Side by side

Amazon Vendor Central shows Amazon Vendor Central. Your business is more than Amazon Vendor Central.

Amazon Vendor Central reports in isolation, gross numbers, its own fees, its own dashboard, and it cannot see your DTC store or the rest of your stack. So the real question, what did Amazon Vendor Central actually make me next to everything else, has no home. Polar is that home.

Amazon Vendor Central on its ownon its own

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Amazon Vendor Central with Polarblended

Amazon Vendor Central numbers live apart from DTC.
Amazon Vendor Central resolved as a channel, blended on one P&L.
Gross sales, with fees buried in separate reports.
Fees netted out, so margin is real.
No blended view of channel mix or true margin.
Channel mix and profit next to every other channel.
Nothing reconciles against your real P&L.
Every Amazon Vendor Central dollar reconciled into contribution margin.
The Gap

The Amazon Vendor Central connector is only half of it.

Once your Amazon Vendor Central orders and fees are connected to Polar, you can use them wherever you already work. Ask Polar in plain language, pull them live through the Polar MCP, or schedule a snapshot into the report your team reads every morning.

Amazon Vendor Central

orders, fees, revenue
Polar

Polar

channel margin, blended

Ask Polar

Polar MCP

Scheduled reports

Featured Use Case

Amazon Vendor Central profit, not Amazon Vendor Central revenue.

Amazon Vendor Central looks fine in its own dashboard until you try to compare it to your DTC store: the numbers are gross, the fees are scattered, and there is no way to see channel profit next to Shopify on the same basis.

Fees netted out

Net of fees

Amazon Vendor Central fees pulled and subtracted, so channel margin is real, not gross. Amazon Vendor Central sits next to DTC and every other channel on one P&L.

Ask Polar, in plain language

No SQL

“Show Amazon Vendor Central margin after fees by SKU, next to DTC.” No SQL, no export.

See how the blended P&L works
Your Prompt Library

15 prompts a connected Amazon Vendor Central unlocks.

Marketplace revenue net of fees, down to SKU and fulfillment channel, next to DTC on one P&L.
Type
Audience
15 of 15
Get started · connect once · one P&L

Every channel, one P&L.

Connect Amazon Vendor Central, let Polar net the fees out and blend it with your DTC store, and see what the channel really made at real margin.

Get started by booking a demo Connect your data in Polar
Phase 1 day oneResolve as a channelOrders through Shopify show up as the Amazon Vendor Central channel.
Phase 2 ~2 minAdd depthA native connector for fees, payouts and SKU detail.
Phase 3 the payoffOne P&LAmazon Vendor Central next to DTC at real margin.