Sendinblue in Polar: email and SMS revenue that's actually real.
Campaigns, automations, transactional email, contact growth and attributed revenue, pulled from Sendinblue (now Brevo) into Polar and stitched to real Shopify orders. See email and SMS next to paid and organic on one blended P&L, with Polar's own first-party pixel re-attributing Brevo revenue instead of trusting its last-click, which over-credits itself.
/Setup Guide
How to Connect Sendinblue to Polar.
A Polar account with Shopify connected, and a v3 API key from Sendinblue (Brevo), created under SMTP & API. Paste it into Polar and it backfills your history automatically.
01 · What you need
A Polar account with Shopify
Sendinblue plugs in next to your store data so email and SMS revenue meets real orders automatically.
Connect your data →A Brevo v3 API key
In Sendinblue (Brevo), open the account menu, go to SMTP & API then API Keys and generate a v3 key. Read access is enough, Polar never writes back to Brevo.
Brevo API keys →One paste
Drop the key into Polar and save. No changes on Brevo's side, no CSV exports, no data team required.
02 · Connect it, the easy way
1
Ask the AI Data Engineer for Sendinblue ~1 min
Plain language, no code.
Describe what you need in plain language and Polar's AI Data Engineer reads the Sendinblue API, writes the connector and pipes it into your warehouse, in minutes.
See the AI Data Engineer 2
Create a v3 API key and paste it ~2 min
Read access is all Polar needs.
1
In Brevo, open the account menu and go to SMTP & API › API Keys. Click Generate a new API key, name it Polar, and copy the v3 key.
2
Paste the key into Polar and click Save Configuration. A read-only connection is all Polar needs, it never writes to Brevo.
Best practice: keep the key named Polar so you can revoke it without touching your other Brevo integrations.
3
See it in your reports the payoff
Email and SMS revenue, blended and attributed.
Polar backfills your Sendinblue history and keeps syncing. Then campaigns, automations and segments flow into blended revenue, MER and revenue per recipient, and into every Ask Polar answer, next to paid and organic.
Side by side
Sendinblue counts its own conversions. Polar counts them once.
Sendinblue attributes an order to itself whenever it can, so its revenue overlaps with what ads and organic also claim. Polar re-attributes campaigns and flows against your real orders, so the channel's actual share of revenue shows.
Sendinblue on its ownon its own
+Sendinblue with Polarblended
Revenue is Sendinblue's own attribution, overlapping other channels.
Campaign and flow revenue re-attributed, counted once.
Opens and clicks with no line through to margin.
Engagement read against orders, AOV and contribution margin.
List growth is a number with no revenue attached.
Subscriber growth tied to the revenue it actually produced.
Nothing compares email to paid, organic or SMS on equal terms.
Email sat next to every channel on one blended P&L.
The Gap
Sendinblue data in. Attributed truth out.
Sendinblue pours campaigns, automations, transactional email and contact growth into Polar. Polar re-attributes that revenue with its own first-party pixel, de-duplicates it against paid and organic, and blends it into your P&L, so email stops double-counting orders other channels also claim.
Sendinblue
campaigns, automations, revenue, contacts