Shopify Agency boosts brand’s abandoned cart revenue by 55%
connected
per month
Shopify Agency boosts brand’s abandoned cart revenue by 55%
This agency is transforming commerce with Shopify's innovations and challenging clients to excel and unlock their full potential.
Their mission is to create unparalleled customer experiences and redefine business operations. Working closely with brands, they provide tailored strategies and proactive support.
This dedication to client success made them the ideal partner for Polar Analytics to test its latest feature—thus, a collaboration was born.
The Challenge: Capturing Missed Revenue
Just like many ecommerce brands, the agency’s clients face high rates of shopper abandonment. While their email platform identifies many of these, they have no way of knowing just how many are slipping through the cracks.
This common issue is mostly due to traditional cookie-based tracking methods. Stricter privacy regulations make it difficult to effectively track and retarget potential buyers, often resulting in significant lost revenue and less effective marketing flows.
The Solution: Polar's Klaviyo Flows Enrichment
Polar Analytics new Klaviyo Flows Enrichment, offers the answer. It’s a game-changing tool designed to capture missed browse, checkout, and cart abandoners.
The feature uses the first-party Polar Pixel and helps brands recover 20-60% more revenue from nearly lost sales.
How It Works
The feature integrates seamlessly with Shopify and Klaviyo and uses The Polar Pixel to track user sessions accurately, overcoming common cookie-based tracking issues.
This server-side pixel ensures continuous and precise data capture of important events like "Product Viewed", "Added to Cart", and "Checkout Started".
Then, by leveraging advanced identity resolution, the Klaviyo Flows Enrichment tracks user behavior across multiple sessions and devices.
This allows them to spot and re-engage users for their brands — making sales that would have been lost!
Remarkable Results
Using Polar’s Klaviyo Flows Enrichment, their client experienced significant improvements in just 21 days:
- Revenue Boost: A 55% increase in revenue from abandoned cart recovery.
- Better Tracking: At least a 60% increase in events like “Added to Cart”, resulting in 30% more emails identified.
- Accurate Data: Marketing flows run more smoothly and effectively with precise session tracking.
Turning Abandoned Carts into Sales
The success with the Klaviyo Flows Enrichment is just the start.
By capturing previously missed abandonment events, the agency is already seeing fantastic results for one of its top brands.
They plan to continue partnering with Polar to fine-tune this feature, aiming to further boost revenue and strengthen customer relationships.
It’s a straightforward yet powerful way to improve their, and their clients, bottom line.
What where your goals ?
What are your marketing challenges ?
Just like many ecommerce brands, the agency’s clients face high rates of shopper abandonment. While their email platform identifies many of these, they have no way of knowing just how many are slipping through the cracks.
This common issue is mostly due to traditional cookie-based tracking methods. Stricter privacy regulations make it difficult to effectively track and retarget potential buyers, often resulting in significant lost revenue and less effective marketing flows.
How did you monitor growth before Polar Analytics ?
Polar Analytics new Klaviyo Flows Enrichment, offers the answer. It’s a game-changing tool designed to capture missed browse, checkout, and cart abandoners.
The feature uses the first-party Polar Pixel and helps brands recover 20-60% more revenue from nearly lost sales.
How It Works
The feature integrates seamlessly with Shopify and Klaviyo and uses The Polar Pixel to track user sessions accurately, overcoming common cookie-based tracking issues.
This server-side pixel ensures continuous and precise data capture of important events like "Product Viewed", "Added to Cart", and "Checkout Started".
Then, by leveraging advanced identity resolution, the Klaviyo Flows Enrichment tracks user behavior across multiple sessions and devices.
This allows them to spot and re-engage users for their brands — making sales that would have been lost!
Remarkable Results
Using Polar’s Klaviyo Flows Enrichment, their client experienced significant improvements in just 21 days:
- Revenue Boost: A 55% increase in revenue from abandoned cart recovery.
- Better Tracking: At least a 60% increase in events like “Added to Cart”, resulting in 30% more emails identified.
- Accurate Data: Marketing flows run more smoothly and effectively with precise session tracking.
What were your needs ?
Turning Abandoned Carts into Sales
The success with the Klaviyo Flows Enrichment is just the start.
By capturing previously missed abandonment events, the agency is already seeing fantastic results for one of its top brands.
They plan to continue partnering with Polar to fine-tune this feature, aiming to further boost revenue and strengthen customer relationships.
It’s a straightforward yet powerful way to improve their, and their clients, bottom line.